About Us

About Us

Softline is a leading global solutions and services provider in digital transformation and cybersecurity, headquartered in London. The company enables, facilitates and accelerates digital transformation for its customers’ businesses, connecting 150,000+ organizations from all sectors with 6,000+ best-in-class IT vendors, alongside its own services and solutions.

With a turnover of US$ 1.8 billion in the fiscal year of 2020, Softline is currently one of the fastest growing companies in the sector. In October 2021, the company got its primary listing on the London Stock Exchange. Softline’s growth is underpinned by its three-dimensional strategy to expand its geography, portfolio and sales channels. The strategy is supported by Softline's active approach to M&As, enabling the company to take advantage of the ongoing consolidation in the industry. Since the end of fiscal year 2020, Softline has acquired several companies with annual turnover totalling approximately US$ 200 million. Five additional acquisitions have been announced since the start of 2022.

Softline's 8,200 employees work in almost 60 countries throughout Asia, Latin America, Eastern Europe and Africa—markets with significant growth potential.

Softline has been operating in Armenia since 2008. In 2021, the first of its kind online store was launched, where not only hardware, but also a wide range of software is available. At Softlinestore are available
Operating systems
Network equipment
Security systems etc


Convenient payment method Choose a payment option convenient for you
Licensed software You can purchase only licensed software from us
Quality guarantee We provide a guarantee for the goods and provide warranty service
Delivery system Delivery is carried out throughout Armenia. Delivery in Yerevan is carried out within 1-3 working days. When buying more than 100,000 AMD, delivery in Yerevan is free

Our Mission

We help our clients grow their business by implementing digital transformation based on advanced information technologies and cybersecurity tools. Our company is a trusted partner and a reliable provider of solutions and services for its customers around the world.

Our team

Sargis Harutyunyan Online Store Director
Sona Melikyan Online Store Manager
Tatev Poghosyan Marketing Manager
Michael Poghosyan Solution Sales Manager
Emin Dallakian Head of Services Department
Kristina Mikaelyan EPG Sales Manager
Artur Nersisyan Engineer
Lusine Asryan Account Manager

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